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It’s so important to think about the feeling you...

Jan 4

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It’s so important to think about the feeling you want your brand to conjure up in terms of your consumer’s emotions. Remember to take a step back and separate yourself from your personal preferences vs. what is the best for your brand presence. It’s not an easy thing to do, but your brand will benefit greatly from it! …. “Good design is something that causes delight, kind of a positive functional surprise, embedded within an emotional uplifting feeling. Something that makes you feel respects you as a human, as a person who uses it, and brightens your day. It should do it time and again without taking too much attention. Sometimes good design is very utilitarian, sometimes its more flamboyant and artistic, but all in all its about causing an emotional reaction that is either on the more cerebral side, kind of this feeling of delight or surprise over an object's function and beauty, or sometimes just the beauty. Beauty is a need; it's something we need and crave and gravitate toward.” Gadi Amit …. #design #branding #brandstrategy #brandstrategist #brandstrategymatters #brandstrategytips #webdesign #websitedesign

Wishing everyone a restful Thanksgiving that is ...

Nov 25

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Wishing everyone a restful Thanksgiving that is full of hope and gratitude. A special thanksgiving shout-out to all of our clients who have made this year rewarding, fun and for sure a year to be thankful for! . . . . #happythanksgiving #thanksgiving #design #graphicdesign #websites #websitedesign #brand #branding #branddesign

Very important question here: how do you like your...

Nov 22

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Very important question here: how do you like your Thanksgiving turkey cooked – Deep Fried, Oven Roasted, or Smoked? Or are you more of a ham person? I personally prefer ham, but who are we kidding … we’re really here for the sides. . . . . #thanksgiving #thanksgivingcolors #fallcolors #colors #colorpalettes #branding #webcolors #websites #design

Designers / Marketers / Entrepreneurs - what are ...

Oct 3

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Designers / Marketers / Entrepreneurs - what are your favorite business related books? I’m constantly on the lookout for my next business read. This week I started Superfans by Pat Flynn. Let me know what you recommend - I’d love to hear! . . . . #peptober #bookstagram #books #businessreads #businessbooks #businessowner #design

Well, hello there! 🙂
It’s been a minute ...

Oct 1

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Well, hello there! 🙂 It’s been a minute since I introduced myself on the socials, so hello to old and new followers! I’m Lauren Hanley, a designer and visual brand strategist. I design brand systems for small businesses. What is a brand system you ask? Typically it consists of a logo, website, social media graphics, marketing materials, content development and more for small businesses. I help small businesses communicate what they’re all about 🌟visually🌟 to their clients, customers and audiences. I’m also: 📖 A Reader. When I’m not designing, you can catch me reading a book with @jomecki. We host a virtual book chat each month on Instagram. Come read with us! 👩🏽‍🍳 A Baker. I have a side-hustle baking macrons and this is the tastiest creative outlet ever 🙂 You can check out this side of my creativity here: @eat.smacs 🎨 An Artist. Another creative outlet that keeps me at peace is art. My design roots are in art, so it’s only natural that i’ve continued to channel that into my work and my free time. My favorite medium right now is watercolor. You can check out some of my watercolor art here: @orangemosscreative.art 🏔 Adventurer. I love going on adventures with my husband and three sons. Whether that’s exploring the next state or national park on our list, finding a cool place to hike, or checking out a delicious local hole-in-wall, I’m down for adventure. You can check out my adventurous side outside of work at @lauhan . . . . . #peptober #intro #design #graphicdesign #webdesign #artistsoninstagram #brand

This month, Orange Moss Creative turned 4! ...

Sep 30

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This month, Orange Moss Creative turned 4! 🎉 2020/2021 has been a crazy time for business owners because of big changes worldwide with COVID. It put pressure on business owners to learn how to operate differently. It resulted in job losses for many. It resulted in job creation for others. And many entrepreneurs were born, as problems arose that they realized they could solve. Here are a few takeaways from the last year, and hopefully they inspire you as business owners, creatives, and everyone in between. 🌟 The amount of new business owners that have emerged has been truly inspiring. While being busy designing logos and websites for your dreams product / service / side-hustle, hearing your origin story has become one of the favorite parts of my job! 🐢 Slow and steady wins the race. OMC’s growth over the last 4 years has been slow but steady, and I wouldn’t have it any other way. To all you creative business owners out there, know that growth doesn’t have to equal burnout. You don’t have to do all the things, all at one time, to feel like you’re keeping up with other creators around you. Go at your own pace, and be cognizant of what your clients needs are and how you can meet those needs where you are, or where you’re comfortable going. Growth comes in stages. ✌🏼Find what brings you peace. Your clients need the best version of you, so find out how to be that. For me, it’s been figuring out what brings me peace. For me, that looks like finding time to read. Finding time to exercise. Being present with family when I’m off the clock. Intentionality about keeping in touch with friends. Turning off the podcasts and turning up my favorite music for deep work. Here’s to the last four and many more! 🥂

Not my typical business book, but I heard this is ...

Apr 29

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Not my typical business book, but I heard this is a great read for marketing inspiration. So far his story is fascinating! Anyone read it and loved it? What are some other marketing books you’ve loved? . . . . . #marketing #marketingstrategy #digitalmarketing #nike #shoedog #bookstagram #booknerd #booklover #marketingtips

🇺🇸 v o t e 🇺🇸

Nov 3

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🇺🇸 v o t e 🇺🇸

This weekend Orange Moss Creative turned THREE!! ...

Sep 29

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This weekend Orange Moss Creative turned THREE!! Three years of building relationships with clients, three years of developing brand identities and websites that tell communicate brand stories (and look pretty damn good too 😊) and three years of adventures in being a female creative business owner. Here’s to many, many more! 🥂 🎉 #graphicdesign #webdesign #websites #branding #femaleentrepreneur #womeninbusiness #womenownedbusiness

Wow it’s September already? Finally coming up to...

Sep 16

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Wow it’s September already? Finally coming up to breath. It’s been nonstop with work (great problem to have) and balancing distance learning, but man it’s been a rewarding year and it’s not even over yet. As I’m coming up on the 3rd Anniversary of OMC, there’s a lot to celebrate. I have lots of work to share and will be doing that more as the end of the year approaches. 〰️ I love when I do print projects and my clients send me the finished result!! Fun fact about me - I absolutely love publication design - magazines, books, you name it. I love typography and nothing gets you in the trenches like a long document to design. This was a Journal for @mtbethelchurch that turned out just great. I love seeing how they are adapting to serving their congregation during the challenges of COVID. This is a great piece that was mailed out to their members, and displayed digitally on their website. @orangemosscreative . . . . . #journaldesign #magazinedesign #graphicdesign #churchdesign #church #churchonline #community #orangemosscreative

A rare personal photo 😊 Happy 13th Anniversary ...

Jul 14

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A rare personal photo 😊 Happy 13th Anniversary to my rock and biggest supporter (and best project-manager-advice-giver... someday OMC will be able to afford to hire him 😝). This was taken in one of our favorite places - Washington state, hiking up one of the most gorgeous terrains we’ve been on - Mt. Ellinor.

One of the graphic design greats passed away last ...

Jun 30

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One of the graphic design greats passed away last week. Milton Glaser was such an inspiration. He was someone that graphic designers looked up to not only to see the epitome of creativity, but he somehow always seemed to have a firm handle on life too. He will be greatly missed. Below are some of his great quotes. 〰️ “If you perceive the universe as being a universe of abundance, then it will be. If you think of the universe as one of scarcity, then it will be...I always thought that there was enough of everything to go around - that there are enough ideas in the universe and enough nourishment.” 〰️ “You learn more and more that everything exists at once with its opposite, so the contradictions of life are never-ending and somehow the mediation between these opposites is the game of life.” 〰️ “Solving any problem is more important than being right.” 〰️ “Certainty is a closing of the mind. To create something new you must have doubt.” 〰️ “To design is to communicate clearly by whatever means you can control or master.” 〰️ “The real issue is not talent as an independent element, but talent in relationship to will, desire, and persistence. Talent without these things vanishes and even modest talent with those characteristics grows.” #design #graphicdesign #miltonglaser #designquotes

Hey Website Designers, this one is for you! Have ...

Jun 16

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Hey Website Designers, this one is for you! Have you ever wondered how to easily create beautiful full page mockup ups of web pages you’ve designed? Sure, you can piece together screen caps, section by section on each page, or but who has time for that? Or are you only showing a section of your site design and not full pages? On The Creative Peel today I’m sharing an easy tool you can use to quickly and easily create a full page screen capture of any web page. You’ll be kicking yourself after you figure out how easy it is. 😊 Link in bio. #webdesign #webdesigntips #tipsandtricks #graphicdesignblog #chromeextensions #googlechrome #orangemosscreative #createandcultivate #createdtocreate

Have you ever listened to someone tell a story so ...

Jun 12

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Have you ever listened to someone tell a story so well, you are just enthralled and feel like you were there with them? Read a book that was so good, when you finished you had to remind yourself it was just a story (Harry Potter fans?💫😊)? It’s no wonder when you incorporate storytelling into your brand strategy people are drawn to your business. Everyone can relate to a good story. Creatively bringing people into the story of your company invites them to feel like they are a part of it. Feeling like they are a part of your story = Brand Loyalty. Brand Loyalty = Loyal customers that are eager share your story with others. @orangemosscreative . . . . . #design #graphicdesign #graphicdesigner #brand #story #quotes #quoteoftheday #thoughts #thoughtoftheday #business #businessowner #womeninbusiness #womenbusinessowners #entrepreneur #entrepreneurlife #entrepreneurlife #bossbabe #bosslady #boss

Loving this light, airy color palette and can’t ...

Jun 10

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Loving this light, airy color palette and can’t wait to see it help an awesome brand come to life! Think: kids, playtime, and creativity! @melissamoranphoto @orangemosscreative . . . . . #design #graphicdesign #color #webdesign #logodesigns #orangemosscreative

Period.

Jun 2

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Period.

So many pretty purples to choose from - how can ...

May 29

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So many pretty purples to choose from - how can you pick just one? Purple is my favorite color, so I’m so excited to be working with these as @sparklingrosedesigns logo development comes along 💜 . . . . . #colorpalette #color #purple #logo #logodesigns #logos #graphicdesign

Can we talk about how excited I am for ...

May 19

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Can we talk about how excited I am for @drtreyperez to be starting his own dental practice?! I was thrilled to help him develop his brand identity, and can not wait to see him be wildly successful. Do you see the hidden image within the Manhattan Bridge? This is the best part of my job - seeing your brands come to life, especially new business ventures that were born from a dream, hard work and perseverance. While COVID has been difficult, I’m seeing so many people grab ahold of a dream they had for a business of their own, and being scrappy to make it happen. Go get ‘em! . . . . . #logo #logodesigner #logodesigns #graphicdesign #graphicdesigner #brand #branding #brandidentity #design #designer #dentist #dentistry #pediatricdentistry #pediatricdentist #pediatrics #create #createeveryday #creative

Remember 8 year old Libby from a few posts back? ...

May 14

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Remember 8 year old Libby from a few posts back? She started Sweet T’s for all of her creative adventures 😊 Look at this sweet picture her mom sent me! 🤗 From her mom: “Libby has been baking up a storm in quarantine!! She made zucchini bread today and we’re using her business card for the first time to make a delivery to our neighbor. She’s thrilled!!” Love seeing her put her creative spirit to work and passing on some cheer! 😁 . . . . . #create #creativejourney #createeveryday #createyourlife #creativity #design #designer #logo #logos #graphicdesign #graphicdesigner

Let’s just fill up the feed with beautiful ...

May 11

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Let’s just fill up the feed with beautiful @lolo_loves_cakes projects! 😊 I just love how her brand is expanding and these business cards are a beautiful addition. 🍰 👑 . . . . . . #design #designer #graphicdesign #graphicdesigner #businesscards #branding #brand #brandidentity #cake #cakedecorating #bake #pink #sprinkles

It’s show your face Friday - or something like ...

May 8

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It’s show your face Friday - or something like that 😝 I get caught up in posting all the pretty designs my clients hire me to create and forget that you guys might be interested to know who exactly is creating the OMC work. So hey! 👋🏼 I’m Lauren Hanley 😊 I love typography, a good book, a moment alone with some good tunes to lose myself in painting, a clever logo, the feeling of infinite possibilities when a new design project begins, and finding meaning and magic in everything 🌟 There - now we are best friends 😁 Feel free time say hi in the comments - I love new social friends 😆

Well if this doesn’t put a smile on your face, I...

May 6

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Well if this doesn’t put a smile on your face, I don’t know what will! Pastel rainbow color palette ✔️bold modern typeface ✔️and CAKE ✔️Now I want cake. 😂 T-shirt art created for the cake-artistry genius @lolo_loves_cakes . . . . . . #art #artistsoninstagram #rainbow #pastels #color #typography #font #graphicdesign #graphicdesigner #cake #cakedecorating #cakes #cakesofinstagram #designer #designers

Good Monday morning, creative people! Here’s a ...

Apr 27

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Good Monday morning, creative people! Here’s a pop of colorful inspiration to start your week off right 🙌🏼😁 . . . . . #color #inspire #inspiration #design #designer #graphicdesign #graphicdesigner #colorful #colorsplash #color #colors #create#createeveryday #createyourlife #createdtocreate

There’s nothing like a little girl with big ...

Apr 24

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There’s nothing like a little girl with big dreams 🌟 One of my dear friends in Atlanta has two sweet girls, and her youngest is 8 year old Libby. Libby has an entrepreneurial spirit and has all sorts of plans for her CREATIVE EMPIRE. Her awesome mom and dad encourage her in every way possible, including branding her new venture 😊 It was my pleasure to create this logo for Libby, and I’m so excited to see what she starts creating. With such a strong drive at 8, I have no doubt she’s going places! 🌟💜 . . . . . #design #designer #graphicdesign #graphicdesigner #logo #logos #logodesigns #create #createeveryday #createyourlife #entrepreneur #entrepreneurlife #girlbossing #atlanta

Happy Earth Day - May we continue to take care of ...

Apr 23

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Happy Earth Day - May we continue to take care of you, as you provide so much for us. We were gifted this planet and it deserves our respect. This picture was taken 5 years ago at one of my favorite places on Earth, the Oregon Coast. I grew up in Oregon and there is no place like it. 💙🌍💚 . . . . . #earthday #earthdayeveryday #earth #nature #naturephotography #naturelovers #outdoors #oregon #oregoncoast #indianbeach #cannonbeachoregon #portland #portlandoregon #designer #graphicdesign #graphicdesigner

Orange Moss Creative  |  San Antonio, TX  |  For general inquiries, please email info@orangemosscreative.com